A variety of studies over the past year have confirmed that moms, really, really like smartphones. Estimates range, but we can safely say that between 50 and 90% of moms of young children have smartphones. And they spend a significantly… Read More ›
Moms
Why Mom Bloggers Are So Valuable to Brands
There is an overwhelming number of mom bloggers on the web, 4.2 million actually, and they make up a powerful content marketing army. Traditionally, mom bloggers were a separate entity from consumer brands but that’s quickly changing. Moms mention brands… Read More ›
How (And Why) To Engage With Moms On Social Media – { Infographic }
We’ve said it before and we’ll say it again – moms are some of the most active users of social media that you will find. Moreover, they’re big evangelists of digital brands- 84 percent of moms go online when looking for product… Read More ›
