Marketing Tug of War between Internet and T.V. – Infographic


I am one of those people who can live without television. I don’t remember a time when I used to spend hours on t.v. because for as long as I can remember, I’m okay without a t.v. In fact, there is no t.v. in our room because everything I need there is my laptop or my smart phone for it. And it helped a lot that I switched my phone to a “phablet”, a phone that doubles as a tablet because of it’s size. It has actually become my e-reader now too aside from obvious reading, phone, and note-taking capabilities. Turns out that I’m not the only person who thinks so. More and more people, especially the younger generation, are slowly steering away from the t.v. because of the availability of tablets, smartphones, personal computers, and laptop computers.

A lot of internet users have also gone mobile with their social networking and other Internet needs, which is why if an average person spends almost seven hours a day on the Internet, who has time to switch on the t.v. and stay glued to it? Even if people do watch t.v. they are still surfing on their tablets, smartphones, or computer. Who isn’t guilty of that? I, for one, has admittedly short attention span when it comes to watching t.v., which is why I am always simultaneously surfing the Internet while watching. Most times I just give it up altogether and just stay online either Tweeting, posting/browsing Facebook news feeds, and reading stuff on the web.

Continue reading on gailmoniquemallo.com


Categories: Television, Video

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