Why Apple and Samsung will Rule the Future of Television | Digital Possibilities


Why the future of television will be concentrated in a few hands as consumers crave second-screens for applications and viewing on-demand.

There are several trends in television that will concentrate hardware sales in the hands of just a few companies, but will enable consumers to have a much deeper televisual experience.

How Television Will be Consumed

On February 1st, 2013 Netflix released its first commissioned series, House of Cards. Not only was this a first for the company, it was a first in another sense too.

Television series have been traditionally released on a schedule. This made sense in an era of over-the-air broadcasts when distribution was limited by available slots.

However, in an era where television is distributed by broadband internet, people are consuming programmes at their own speed. For some, that might be occasionally, but for many they binge on a series until it’s finished. This was Netflix’s bet, that consumers would seen value in being able to consume the whole series at once, which many did.

See on digital-possibilities.com



Categories: Television

Tags: ,

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Gigaom

Technology news, trends and analysis covering mobile, big data, cloud, science, energy and media

The healthy rawr chic

You must be willing and determined to achieve a state of mind, body, and soul beyond what this world imagines could be possible. —Mayra Mejia BA MS

Brand Leadership Blog

The leading forum worldwide for executives and researchers addressing the challenges of building and sustaining great brands

INSIDEDIGITAL

Intelligence for Brand Marketers

Digital Buzz Blog

INTELLIGENCE FOR BRAND MARKETERS

ciaobasta

Startups, entrepreneurs, ideas. Let's make it informal

Brian Solis

INTELLIGENCE FOR BRAND MARKETERS

HubSpot Marketing Blog

INTELLIGENCE FOR BRAND MARKETERS

ReadWrite

INTELLIGENCE FOR BRAND MARKETERS

Marketing Pilgrim - Internet News and Opinion

INTELLIGENCE FOR BRAND MARKETERS

advergirl

INTELLIGENCE FOR BRAND MARKETERS

Posts from the Econsultancy blog

INTELLIGENCE FOR BRAND MARKETERS

Get Elastic Ecommerce Blog

INTELLIGENCE FOR BRAND MARKETERS

%d bloggers like this: